Last year I started a category called Offended Silence based on a blog written by my sister-in-law. I vowed then that I would no longer be silently offended by the smut I and my family are regularly exposed to in advertising. I haven’t done much with it, but my annual battle against something I absolutely hate has come up again. Yes, the SI swimsuit issue.
In my opinion, this magazine is nothing more than a gateway to hardcore pornography. Using President Hinckley’s definition of porn, this certainly qualifies as at least soft porn.
The thing that I dislike the most is that the images and filth in this magazine are readily available to anyone with the money to buy it. In fact, the first time I ever saw one was when my fellow 10th grade classmates brought one to school. It was horrible then; it’s worse now.
Every year, I make an effort to discover the primary sponsors, and then I write a complaint letter outlining why I disagree with their decision to sponsor pornography and why I will no longer be purchasing their products until they stop sponsoring this type of product. The truly sad thing is that a large number of the sponsors are thought of as “family” companies.
Here’s a list of some of this year’s sponsors and the websites you can go to to complain. I invite everyone to join in letting your thoughts be heard on this issue. If you need more encouragement, check out the March Visiting Teaching message in the Ensign.